This semester’s marketing assignment (mktg 202) is about curbing binge drinking. Students will be given a lecture by the library tomorrow and the assignment is due on 15th August.
Some potentially troublesome resources that they will need to use are:
Market Information Digest (A.C. Nielsen)
This is a CD product and is only available on 2 PCs in the Law library. Please send the students to the Law Desk.
Infoshare and other Statistics NZ time series databases (free online).
Orbis (Library database) – Industry reports for NZ wine, beer and spirits industries. Click Industry Research – Market values – Geographical Scope – NZ
There is a topic page on the Management subject guide with links to key resources:
Cuiying, Janette and the other Law staff are able to help.