The marketing team is experimenting with paying to promote posts on Facebook. We are concentrating on boosting posts that promote core library services as part of our information literacy content.

So far we have boosted posts promoting

• High Demand
• Get Started Workshops
• Subject Librarians
• AskLIVE

We will review the success of paying for promotion shortly, including how we’ve targeted the promotion.

You may have valuable feedback for us. For example, I chose a more targeted audience for the AskLIVE promotion to optimise the chance of reaching students, and minimise the chance of increasing inquiries from outside the student population. But if you experience an increase in non-library/non-students queries on Asklive – or any other change you think may be related to this FB promotion, please do let me know:)